The overall goal of the Rooms to VET project is to maintain and increase the competitiveness of the European tourism industry by supporting the upskilling and professionalisation of tourism services.
Why is the project needed?
Europe is the world’s no. 1 tourist destination, with the highest density and diversity of tourist attractions. The European region, as a whole, represents 51.7% of the total world arrivals, of which the EU-28 countries represent 39.5%. As a result, the tourist industry has become a key sector of the European economy, generating over 10% of EU GDP (directly or indirectly) and employing 9.7m citizens in 1.8m businesses.
Private tourism accommodations are increasingly gaining ground in many countries worldwide, with many tourists opting for private rooms, apartments, residences, etc. looking for more freedom, more privacy, more interaction with the local businesses and cultures, low cost vacation – especially when it comes to families and groups, or being closer to nature by staying for example in B&Bs in farms, or closeby areas of cultural heritage, etc.
What are the project objectives?
The overall goal of the Rooms to VET project is to maintain and increase the competitiveness of the European tourism industry by supporting the upskilling and professionalisation of tourism services, with a focus on tourism services provided by owners of private accommodations, small residences and family arrangements and the exploitation by them of all opportunities and tools available at national and European level in this respect.
Who does the project address?
Rooms to VET project mainly addresses providers and wannabe providers (owners, managers, staff) of private tourism accommodation services, including apartments, small residences and family arrangements as well as VET trainers in the project target countries (Croatia, Cyprus, Greece, Slovenia, Spain) and beyond.
At the same time, it aims to involve tourism-related associations and organisations at all levels, other businesses directly or indirectly related to the tourism industry (travel agencies, ranches, wineries, etc.), tourism-related policy-makers and administrative bodies (tax, authorities, etc.) and, certainly, tourists, customers and end consumers.
What does the project offer?
On the basis of an extensive research, best practices identification and a thorough needs analysis, Rooms to VET project will develop learning material and a free, online training platform to help the providers of private tourism accommodation services make the most of their tourism activities or businesses and grasp the profit from the emerging sustainable and alternative tourism trends.
The training platform will consist of 6 Modules, translated in all 5 project languages (English, Croatian, Greek, Slovenian, Spanish) on different and equally important aspects: